LET’S FIND OUT.

DOES ANY OF THIS SOUND FAMILIAR?

> You keep postponing business projects because you lack the skills to make your brand really show who you are.

> You wish that putting together a marketing campaign could be a breeze.

> People have a hard time understanding what you do and remembering you.

> You wonder how to show others how you stand out from your competition.

> You wish you appeared to your customers like you have everything pulled together.

> You struggle attracting the right kind of clients.

IT'S TIME TO GET CLARITY, DIRECTION, AND STRATEGY BEHIND YOUR BRAND

Attract your ideal clients, grow your following, drive revenue, & stand out in the market.

COMPELLING BRAND IDENTITY PRESENTS ANY COMPANY, ANY SIZE, ANYWHERE WITH AN IMMEDIATELY RECOGNIZABLE, DISTINCTIVE, PROFESSIONAL IMAGE THAT POSITIONS IT FOR SUCCESS.

We help entrepreneurs like you craft brands that are tailored to perfectly present your unique message to your target customer, carve out new opportunities in the marketplace and build awareness and equity over time. We do this by beginning with brand strategy and then creating the visuals to express it.

RECENT WORK

WE WORK WITH

Entrepreneurs | Coaches | Bloggers | Product Launches | Authors | Speakers | Local Businesses | Franchises | Service Professionals | Retail Stores | Personal Brands | Restaurants

THE BRANDING PROCESS

Our branding process takes approximately 6-8 weeks, starting with strategy through completed deliverables. If you purchase the website package, add another 4-6 weeks to the timeline. Explore the tabs below to get a feel for how the process will go.

Because we have a limited amount of 1-on-1 project slots open at a time, and a lot of time and energy goes into each one, we want to make sure that we are a good fit to work together. Also, we want to make sure you are in the right phase of business where branding makes sense for you. The application process includes a short form (click the button at the bottom of this page) and a 15-minute phone call.

Apply to work 1-on-1

Once your application is approved, we will move forward into the Kick-Off phase. Here we will have another phone call to discuss in further depth the needs of your brand and which package will be best for you. We will send you your contract to sign and an invoice for your first payment.

In the messaging phase, you will hold a 90-minute call with your brand strategist/project manager. On this call, you will be asked in-depth questions about your brand and business. Afterward, your brand strategist will conduct a competitive audit and develop your Brand Messaging, which includes your Brand Purpose, Position, Promise and Personality.

Next, your designer will take your Brand Messaging and art direction and translate it into a visual representation of your brand. You will receive 3 logo concepts to choose from. Then, your color palette, typography and style guide will be developed.

In the expression phase, your brand really begins to spring to life. Here we will create your business card, social media graphics, email headers and website. You will also receive a completed Brand Standards Book, which includes photography examples, tone of voice, and mock-ups of your marketing materials.

Time to celebrate! We did it! In the final phase, we will make sure you have all your files and answer any questions you have as you begin implementing your new brand.

REVIEWS

When I first met with Right Think I knew I would need their expertise. I had created a brand that I wasn’t in love with and it was time for a make-over. Little did I expect, however, what a huge impact their creativity and process would have on my business and me as an individual. Their ability in guiding me to achieve perfect clarity was astounding.

Vanessa Hansen

Owner, Illume

Seriously, I would be doing a disservice if I didn’t share. I want to take a moment to honor and respect BRIAN HALLEY at Right Think. What an amazing individual. He and his team are some of the highest classed and skilled individuals I have worked with. Talk about nailing it. They really helped me find clarity and build power in my message and brand. The process and delivery were very professional and smooth. If anyone needs next level branding I highly recommend reaching out to him.

Steve McCleery

Owner, ISE

Our logo and brand were exactly what we were hoping for. We were able to see options, hear great feedback and now have a brand we love and are proud to display to the world. You will love the process and final result.

Kirt Forakis

Owner, Marketing KIS

STARTER PACKAGE

This economical package is best for businesses on a tight budget, or in seed & development phases.
$2497 OR 2 MONTHLY PAYMENTS OF $1250
  • Logo Design (4 concepts – $1597 value)

  • Color & Typography Selection ($497 value)

  • At-A-Glance Style Guide ($197 value)

  • Social Media Graphics ($297 value)

  • $2588 Value

  • YOUR PRICE $2497

  • Save $91 off list prices

APPLY NOW

SMALL BUSINESS + WEB

Add a website to your branding package and take advantage of bundle pricing.
$8997 OR 4 MONTHLY PAYMENTS OF $2250
  • Brand Standards Book (full brand strategy: purpose, positioning, promise & personality, – $2997 value)

  • WordPress Website Design ($3997 value)

  • Website Copyediting ($997 value)

  • Logo Design (6 concepts – $1597 value)

  • Color & Typography Selection ($497 value)

  • At-A-Glance Style Guide ($197 value)

  • Social Media Graphics ($297 value)

  • Business Card Design ($297 value)

  • 2 Email Headers ($297 value)

  • 3 Social Media Content Squares ($297 value)

  • 30+ Brand Assets (stock photography, fonts, textures, graphic elements – $497)

  • $11,967 Value

  • YOUR PRICE $8997

  • Save $2970 off list prices

APPLY NOW

CORPORATE

For established brands of larger companies. Apply below for a consultation to determine pricing.
STARTING AT $14,997
  • Brand Standards Book (full brand strategy)

  • Market Research

  • Trademarking Services

  • WordPress Website Design

  • Website Copyediting

  • Logo Design 

  • Color & Typography Selection 

  • At-A-Glance Style Guide 

  • Social Media Graphics

  • Business Card Design

  • Email Headers

  • Social Media Content Squares

  • Brand Assets (stock photography, fonts, textures, graphic elements)

  • Redesign/Update Existing Brand Collateral

  • APPLY BELOW FOR A QUOTE

APPLY NOW

WHAT HAPPENS WHEN YOU APPLY?

When you click the “Apply” button above, you’ll be directed to a quick application about your brand and goals. Next, I’ll send you a link to schedule a 15-minute discovery call to get to know each other. Based on your application and our call, we’ll decide if we’re a good fit to work together.

ABOUT RIGHT THINK

Hi there! My name is Brian Halley. I am the founder of Right Think, a company dedicated to helping small businesses access the secrets of branding that have traditionally been only available to big brands with big marketing budgets. In order for small businesses to gain ground and grow in today’s overcrowded marketplace, it is imperative that business owners receive a sound branding education and apply branding principles to their businesses.

With 20 years of design experience, working with brands like Reebok, Nordic Track, Harry Potter, Jelly Belly and the NBA, and building my own brand from scratch, our company can bring extraordinary value to your business by helping you understand that a brand is much more than a logo, and how creating a brand strategy based on our 4 Pillars of Branding, will advance your brand visually, drive effective, targeted marketing plans and guide important business decisions throughout the life of your brand.

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